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Circular Action Alliance Achieves Major Milestone with Approval of Extended Producer Responsibility (EPR) Program Plan in Oregon

February 25, 2025

The Circular Action Alliance (CAA) has reached a significant milestone with the approval of Oregon’s first Extended Producer Responsibility (EPR) Program Plan. This marks a historic moment in the implementation of the state’s Plastic Pollution and Recycling Modernization Act (RMA). Oregon’s EPR program will target packaging, printing and writing paper, and food serviceware, with the aim of creating a more sustainable and efficient recycling system.

The Oregon Department of Environmental Quality (DEQ) approved the plan, allowing CAA to spearhead efforts to modernize the state’s recycling infrastructure, reduce plastic waste, and enhance access to recycling services for all residents. Under the approved plan, CAA will collaborate with producers, local governments, recycling providers, and the public to create a more equitable, sustainable system.

Key Focus Areas of the EPR Program

CAA’s approved EPR program centers on addressing some of the most pressing challenges in Oregon’s recycling system. These include reducing contamination, increasing recycling rates, and encouraging producers to take responsibility for the end-of-life impacts of their products. Through the approved plan, CAA will:

- Expand Access: Ensure equitable access to recycling services, particularly for historically underserved communities, such as rural and non-English speaking communities.

- Enhance Infrastructure: Make investments to modernize recycling facilities to improve efficiency and recovery rates. 

- Promote Education and outreach: Launch statewide campaigns to educate community members on proper recycling practices and waste reduction. 

- Strengthen Partnerships: Foster collaboration with product producers, municipalities, and recyclers to align on shared sustainability goals.

Statements from Leaders in the Program

Jeff Fielkow, CEO of Circular Action Alliance, expressed pride in the collaboration between CAA, the Oregon DEQ, and various local organizations. “The approval of Oregon’s first-in-the-nation packaging EPR plan demonstrates the value of partnership with DEQ and input from organizations across the state,” Fielkow said. “By working together, we have developed a balanced framework that ensures producer compliance while delivering tangible improvements to Oregon’s recycling system. We look forward to launching this transformative program in July.”

Kim Homes, Executive Director for CAA Oregon, added, "Plan approval clears the way for the Oregon team to begin the next phase in implementation of the law. Our producer portal is live and receiving data, and we have finalized all guidance and agreements for producers, both significant milestones reflecting the substantial efforts that position us for a strong start.”

What’s Next: Implementation and Impact

With the RMA set to take full effect by July 1, 2025, CAA is poised to make meaningful progress in reducing the environmental impact of packaging waste in Oregon. The EPR program will require producers to manage their products’ lifecycle, including taking responsibility for the recycling and disposal of packaging materials.

This landmark move in Oregon could serve as a blueprint for other states in the U.S. looking to address plastic pollution and modernize their recycling systems. The program is expected to bring significant environmental and economic benefits to Oregon’s communities, as well as valuable insights for the broader industry.

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